The original Big Bear emblem — a nod to the families who built this town and the valley that raised them.
Bear Valley Crest
$25.00
Product Type
Color — Charcoal
Size
Bear Valley Crest
The Bear Valley Crest started as a sketch on a napkin at Teddy Bear Restaurant. A local artist, inspired by the old forestry emblems and mountain town signage that dot Highway 18, wanted to create something that felt official — like it had always been here.
The crest pulls from the geography of Big Bear Valley itself: the twin peaks of Bertha and Delamar, the lake at center, and the sugar pines that frame everything in between. It’s not flashy. It’s not trying to sell you on a lifestyle. It’s a mark of place — a quiet statement that says “this is where I’m from.”
We’ve seen this design on trail heads, at school pickup lines, and around campfires at Serrano. It belongs to the valley, and now it belongs to you.